{"id":4850,"date":"2020-03-30T08:19:43","date_gmt":"2020-03-30T08:19:43","guid":{"rendered":"https:\/\/www.techuz.com\/blog\/?p=4850"},"modified":"2024-03-26T10:02:11","modified_gmt":"2024-03-26T10:02:11","slug":"popular-minimum-viable-product-examples-how-to-apply-them-to-your-startup","status":"publish","type":"post","link":"https:\/\/www.techuz.com\/blog\/popular-minimum-viable-product-examples-how-to-apply-them-to-your-startup\/","title":{"rendered":"What Are the Popular Minimum Viable Product Examples &#038; How to Apply Them to Your Startup?"},"content":{"rendered":"<p style=\"text-align: left;\"><span>Quick Summary:<\/span> <span>\u00a0MVP is a tool that validates your idea, minimizes the risks and above all gives you the right direction for product development. Several startups have successfully nailed down their idea and are grown into huge companies using MVP. In this article, we&#8217;ll discuss the popular minimum viable product examples that you can apply to your business idea.\u00a0<\/span><\/p>\n<div class=\"highlited-sec\">\n<h3><span>We answer all these <strong><i>questions and more<\/i><\/strong> in this blog:<\/span><\/h3>\n<ul id=\"table-menu\">\n<li><a href=\"#section0\">Defining Minimum Viable Product<\/a><\/li>\n<li><a href=\"#section1\">Popular Minimum Viable Product Examples<\/a><\/li>\n<li><a href=\"#section2\">Wrapping Up \u00e2\u0080\u0094 Choosing The Right Minimum Viable Product Example For Your Startup<\/a><\/li>\n<\/ul>\n<\/div>\n<p>The year was 1999.\u00a0<span style=\"font-weight: 400;\">Paranoids believed the Y2K bug would bring doomsday, and t<\/span><span style=\"font-weight: 400;\">he movie &#8216;<em>The Matrix&#8217;\u00a0<\/em>depicting a future where technology takes over humanity was set to release. This was the year when everything related to technology seemed dystopian.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But amidst all sinister speculations,\u00a0 a guy named Nick Swinmurn came up with a unique idea. An idea to utilize technology as never before \u2014 selling shoes online.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Of course,\u00a0 the world didn\u2019t end. Billions of dollars were spent worldwide on Y2K software upgrades.\u00a0<em>T<\/em><\/span><em><span style=\"font-weight: 400;\">he Matrix <\/span><\/em><span style=\"font-weight: 400;\">became one of the best sci-fi movies of all time (we love you, Keanu Reeves).\u00a0\u00a0<\/span><span style=\"font-weight: 400;\">And Nick&#8217;s idea\u00a0<\/span><span style=\"font-weight: 400;\">eventually transformed into a successful e-commerce store\u00a0<\/span><i><span style=\"font-weight: 400;\">Zappos.\u00a0<\/span><\/i>Today it is a billion-dollar e-commerce platform, an epitome of lean startup philosophy and a perfect minimum viable product example.<\/p>\n<p>In this article, we&#8217;ll go through such startups that began small, validated their idea with MVP, and eventually thrived into a huge company. We&#8217;ll discuss some popular types and examples of MVP such as:<\/p>\n<p><span>1. Landing Page MVP<\/span><\/p>\n<p><span>2. Explanatory Video MVP<\/span><\/p>\n<p><span>3. Crowdfunding MVP<\/span><\/p>\n<p><span>4. Wizard of Oz MVP<\/span><\/p>\n<p><span>5. Concierge MVP<\/span><\/p>\n<p><span>6. Piecemeal MVP<\/span><\/p>\n<p><span>7. Single Feature MVP<\/span><\/p><br><\/br><p>But first, let&#8217;s quickly go through what exactly a minimum viable product means.<\/p>\n<h2><strong>Defining Minimum Viable Product<\/strong><\/h2>\n<p>MVP is the concept that helps you gauge the user\u2019s reaction about your idea, learn from their feedback and use it to develop a product that users love.<\/p>\n<p>Here\u2019s how Eric Ries, the author of <a href=\"http:\/\/theleanstartup.com\/\" target=\"_blank\" rel=\"nofollow noopener\">The Lean Startup<\/a>, defines MVP:<\/p>\n<blockquote>\n<p><i>&#8220;The minimum viable product is that version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort.&#8221;<\/i><\/p>\n<\/blockquote>\n<p>Breaking down the term <strong>Minimum Viable Product<\/strong> you get three things that make it easier to understand the concept.<\/p>\n<ul>\n<li><b>Minimum \u2013\u00a0<\/b>Just basic necessary features\u00a0\u2014\u00a0the core idea of the product.<\/li>\n<li><b>Viable \u2013\u00a0<\/b>These basic features must fulfill or help you understand the needs of the users.<\/li>\n<li><strong>Product \u2013\u00a0<\/strong>Something that enables users to share their feedback for future development.<\/li>\n<\/ul><br><\/br><p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-4886\" src=\"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/What-is-MVP.jpg\" alt=\"Defining MVP - Example of minimum viable product\" width=\"1200\" height=\"600\" srcset=\"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/What-is-MVP.jpg 1200w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/What-is-MVP-300x150.jpg 300w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/What-is-MVP-768x384.jpg 768w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/What-is-MVP-1024x512.jpg 1024w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/What-is-MVP-460x230.jpg 460w\" sizes=\"(max-width: 706px) 89vw, (max-width: 767px) 82vw, 740px\" \/><\/p>\n<div class=\"suggested-read\">Suggested Read: <a href=\"https:\/\/www.techuz.com\/blog\/how-to-build-a-successful-mvp-in-5-steps-a-complete-guide-to-validate-idea-grow-your-startup\/\" target=\"_blank\" rel=\"noopener\"><strong>How to Build a Successful MVP in 5 Steps: A Complete Guide to Validate Idea &amp; Grow Your Startup<\/strong><\/a><\/div>\n<h2><strong>Popular Minimum Viable Product Examples<\/strong><\/h2>\n<h3><b>1. Landing Page MVP Example<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Landing pages are easy to create, require less effort, and provides you with gems of data to validate your idea.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Building a Landing Page MVP is quite simple. All you need to do is create a single web page that informs about your product, its features and benefits, its value proposition and promotes it. The activities of the users on the page and the statistics would serve as the data you need to create your product.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This minimum viable product example gauges the user&#8217;s interest in your product, gathers necessary feedback from the early adopters and builds a user base way before you invest in creating the product.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Buffer, a social media marketing and scheduling tool have successfully used this MVP. Joel Gascoigne, co-founder and CEO of Buffer, says <a href=\"https:\/\/buffer.com\/resources\/idea-to-paying-customers-in-7-weeks-how-we-did-it\" target=\"_blank\" rel=\"nofollow noopener\">in one of his articles<\/a>: &#8220;It was a tiny idea. I wanted to take the scheduling feature of many Twitter clients and apps and make that single feature awesome. I believed that a single feature was worthy of its own application.&#8221;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And so he created a simple landing page explaining the product and signup form for the launch notification. This is what it looked like.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-4876\" src=\"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Buffer-Minimum-Viable-Product-Example.png\" alt=\"Buffer-Minimum Viable Product Example\" width=\"630\" height=\"700\" srcset=\"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Buffer-Minimum-Viable-Product-Example.png 630w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Buffer-Minimum-Viable-Product-Example-270x300.png 270w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Buffer-Minimum-Viable-Product-Example-234x260.png 234w\" sizes=\"(max-width: 630px) 100vw, 630px\" \/><\/p>\n<p style=\"text-align: center;\"><span>(Buffer&#8217;s Landing Page MVP)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">He even further added a page to understand if people were willing to pay for his product.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-4877\" src=\"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Buffer-Minimum-Viable-Product-Example-2.png\" alt=\"Buffer-Minimum Viable Product Example-2\" width=\"630\" height=\"700\" srcset=\"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Buffer-Minimum-Viable-Product-Example-2.png 630w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Buffer-Minimum-Viable-Product-Example-2-270x300.png 270w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Buffer-Minimum-Viable-Product-Example-2-234x260.png 234w\" sizes=\"(max-width: 630px) 100vw, 630px\" \/><\/p>\n<p style=\"text-align: center;\"><span>(Buffer&#8217;s Landing Page MVP with pricing)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Joel was successful in validating the concept, understanding what people thought about it and even find out if would they are willing to pay for the product. With all those data on hand, Buffer was all set for the development and launch with limited features. Within the first 9 months, it successfully\u00a0acquired\u00a0 100,00 users \u2014 all starting with just a landing page.\u00a0<\/span><\/p><br><\/br><h3><b>2. Explanatory Video MVP\u00a0 Example<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">An explanatory video is another type of smoke test MVP similar to the landing page. But instead of textual information about the product, you can make a demo video explaining how the product will solve the user&#8217;s problem.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Dropbox, the cloud storage and file synchronization tool used this MVP and thus it is also known as Dropbox MVP. Even Eric\u00a0Ries,\u00a0<\/span><span style=\"font-weight: 400;\">in his book Lean Startup, has dedicated a separate section for this unique minimum viable product example.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-4878\" src=\"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Dropbox-MVP-Example.png\" alt=\"Dropbox-MVP Example\" width=\"1349\" height=\"625\" srcset=\"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Dropbox-MVP-Example.png 1349w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Dropbox-MVP-Example-300x139.png 300w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Dropbox-MVP-Example-768x356.png 768w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Dropbox-MVP-Example-1024x474.png 1024w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Dropbox-MVP-Example-460x213.png 460w\" sizes=\"(max-width: 706px) 89vw, (max-width: 767px) 82vw, 740px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">While the idea of Dropbox was groundbreaking and they even had a capable technical team to execute it \u2014 file synchronization and personal cloud storage was not a norm during those days.\u00a0Storing and sharing personal data on the cloud seemed like a leap-of-faith.\u00a0<\/span><span style=\"font-weight: 400;\">The team wanted to validate if people would really give a try to the new product.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So Drew Houston, CEO and co-founder of Dropbox, created a 3-minute demo video that walked through the main features and use cases of the software. He added a waiting list form and released it on Hacker News. The results? Overnight the waiting list grew from 5000 to 75,000.\u00a0<\/span><\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/iAnJjXriIcw\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p style=\"text-align: center;\"><span>(Dropbox&#8217;s Demo Video MVP)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Dropbox MVP was simple but it hit the nerves of the people. It validated the hypothesis \u2014 people face the file sync problem and Dropbox was the solution.\u00a0<\/span><\/p><br><\/br><h3><b>3. Crowdfunding Minimum Viable Product Example<\/b><\/h3>\n<p><span style=\"font-weight: 400;\"><strong>Sell before you built<\/strong> is the concept that underlies this minimum viable product example.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Though selling a product or service that doesn&#8217;t exist yet may sound like a myth, it has been proven massively successful for a number of products.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pebble is the best example of this MVP. If you are a consumer tech enthusiast and love the counterpart of your smartphones on your wrist \u2014 the smartwatches, you already know Pebble was the trailblazer in the industry.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-4882\" src=\"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Pebble-Crowdfunding-MVP-Minimum-Viable-Product-example.png\" alt=\"Pebble Crowdfunding MVP-Minimum Viable Product example\" width=\"2842\" height=\"1492\" srcset=\"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Pebble-Crowdfunding-MVP-Minimum-Viable-Product-example.png 2842w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Pebble-Crowdfunding-MVP-Minimum-Viable-Product-example-300x157.png 300w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Pebble-Crowdfunding-MVP-Minimum-Viable-Product-example-768x403.png 768w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Pebble-Crowdfunding-MVP-Minimum-Viable-Product-example-1024x538.png 1024w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Pebble-Crowdfunding-MVP-Minimum-Viable-Product-example-460x241.png 460w\" sizes=\"(max-width: 706px) 89vw, (max-width: 767px) 82vw, 740px\" \/><\/p>\n<p style=\"text-align: center;\"><span>(Pebble&#8217;s Crowdfunding MVP on Kickstarter)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In April 2012, Pebble debuted its crowdfunding campaign on kick starter and took the world by storm raising $1 million in just 28 hours. It not only successfully validated its idea but also raised funds without any venture capital and handing over the equity to its investors.\u00a0<\/span><\/p><br><\/br><h3><b>4. Wizard of Oz MVP Example<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The quirky name goes very well with this MVP example. Remember the OZ a.k.a the wizard from The Wizard of OZ? The one who pretends to be a wizard but turns out to be an old man \u2014 a human. The concept of Wizard of OZ MVP is quite the same.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This minimum viable product example creates an illusion of an actual product. It looks completely functional and automated from outside but things are operated manually by humans. The intent here is to provide a value proposition and test the hypothesis with no or minimal use of technology. Thus, it helps you to verify the demand of your solution before you spend thousands to build a fully functional product.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Remember the example of Zappos we discussed earlier? The type of MVP Nick Swinmurn used is the classic example of the Wizard of OZ MVP.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">He wanted to test his hypothesis \u2014 whether people would buy shoes online without trying them as this was not a common practice. So instead of investing in developing a platform and building an inventory of shoes, he took a smarter approach.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-4883\" src=\"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Zappos-Wizard-of-OZ-MVP-Minimum-Viable-Product-Example.png\" alt=\"Zappos Wizard of OZ MVP-Minimum Viable Product Example\" width=\"1349\" height=\"625\" srcset=\"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Zappos-Wizard-of-OZ-MVP-Minimum-Viable-Product-Example.png 1349w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Zappos-Wizard-of-OZ-MVP-Minimum-Viable-Product-Example-300x139.png 300w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Zappos-Wizard-of-OZ-MVP-Minimum-Viable-Product-Example-768x356.png 768w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Zappos-Wizard-of-OZ-MVP-Minimum-Viable-Product-Example-1024x474.png 1024w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Zappos-Wizard-of-OZ-MVP-Minimum-Viable-Product-Example-460x213.png 460w\" sizes=\"(max-width: 706px) 89vw, (max-width: 767px) 82vw, 740px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">He photographed the shoes from the local store and put them on sale online. When the customer ordered it he would go to the store, buy it and get it delivered to the customer. The customers had no idea that Nick did not have an inventory of shoes and everything is done manually. Just like OZ in The Wizard of OZ.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Zappos was acquired by Amazon for $880 million and is a billion dollars company these days.\u00a0<\/span><\/p><br><\/br><h3><b>5. Concierge Minimum Viable Product Example<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Concierge MVP is similar to the Wizards of OZ MVP.\u00a0 The concept here is quite the same \u2014 validate your idea with minimal or no engineering by replacing technology with humans.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Forget the automated features you envisioned for your product and replace it with humans doing it manually. That\u2019s Concierge MVP.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This saves you a lot of time and funds used in building the product and at the same time will connect you with the early adopters \u2014 your early customers. Moreover, you can understand your customers and needs in a better way and get the answer to your question of whether people really need your product.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Of course, manual services won&#8217;t be feasible in the long run when you have a large customer base but now you just need to collect data to validate your idea, make changes or even pivot your concept.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Food on the Table is a notable example of this minimum viable product. It is a grocery shopping service offering the best discounts and food recipes based on the user\u2019s preference. Initially, the founder of the app, Manuel Rosso, did everything manually. He searched for the users, interviewed them to understand their taste, food choice and budget. And then manually selected recipes, grocery list and even scrounged the best discounts available.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-4880\" src=\"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Foodonthetable-Conceirge-MVP-Minimum-Viable-Product-Example.png\" alt=\"Foodonthetable Conceirge MVP-Minimum Viable Product Example\" width=\"1026\" height=\"604\" srcset=\"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Foodonthetable-Conceirge-MVP-Minimum-Viable-Product-Example.png 1026w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Foodonthetable-Conceirge-MVP-Minimum-Viable-Product-Example-300x177.png 300w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Foodonthetable-Conceirge-MVP-Minimum-Viable-Product-Example-768x452.png 768w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Foodonthetable-Conceirge-MVP-Minimum-Viable-Product-Example-1024x603.png 1024w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Foodonthetable-Conceirge-MVP-Minimum-Viable-Product-Example-442x260.png 442w\" sizes=\"(max-width: 706px) 89vw, (max-width: 767px) 82vw, 740px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">The MVP was successful in validating the hypothesis and was later acquired by the lifestyle media giant Food Network.<\/span><\/p><br><\/br><h3><b>6. Piecemeal Minimum Viable Product Example<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Piecemeal MVP uses existing tools and services, combines them together to support the necessary features and functionalities of the product. Thus you can introduce your product in the market to get feedback and validate idea with no or minimal investment.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Groupon is an ideal Piecemeal Minimum Viable Product example. At present, it is the largest digital coupon provider offering exclusive deals from local retailers, agencies, restaurants, grocers, etc. to over <a href=\"https:\/\/www.statista.com\/statistics\/273245\/cumulative-active-customers-of-groupon\/\" target=\"_blank\" rel=\"nofollow noopener\">43 million users<\/a>. But even it had a humble beginning. Andrew Manson, founder of Groupon started it with a simple WordPress site to post deals. He explains:<\/span><\/p>\n<blockquote>\n<p><em>\u201cAll we did was we took a WordPress Blog and we skimmed it to say Groupon and then every day we would do a new post with the points embedded. It was totally ghetto. We would sell t-shirts on the first version of Groupon. We\u2019d say in the right up, \u2018This t-shirt will come in the colour red, size large. If you want a different colour or size, email that to us.\u201d<\/em><\/p>\n<\/blockquote><br><\/br><p><span style=\"font-weight: 400;\">Once the users bought the deals they would generate PDF using FileMaker and send it to the clients via Apple Mail to automate the email delivery.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-4881\" src=\"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Groupon-Piecemeal-MVP-Minimum-Viable-product-example.png\" alt=\"Groupon Piecemeal MVP - Minimum Viable product example\" width=\"1349\" height=\"625\" srcset=\"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Groupon-Piecemeal-MVP-Minimum-Viable-product-example.png 1349w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Groupon-Piecemeal-MVP-Minimum-Viable-product-example-300x139.png 300w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Groupon-Piecemeal-MVP-Minimum-Viable-product-example-768x356.png 768w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Groupon-Piecemeal-MVP-Minimum-Viable-product-example-1024x474.png 1024w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Groupon-Piecemeal-MVP-Minimum-Viable-product-example-460x213.png 460w\" sizes=\"(max-width: 706px) 89vw, (max-width: 767px) 82vw, 740px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">These pieces of services put together in a product were enough to test the waters. It helped them collect data \u2014 people were very interested in getting deals, discounts and bargain \u2014 without developing complicated systems and backend logic for their product.<\/span><\/p><br><\/br><h3><b>7. Single Feature MVP\u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Single Feature MVP is when you develop your actual product and sell it to your target audience.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Though the term hints developing <\/span><i><span style=\"font-weight: 400;\">\u201cone single&#8217;\u00a0<\/span><\/i><span style=\"font-weight: 400;\">feature for the MVP, it doesn&#8217;t necessarily mean that.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Single Feature MVPs are those that focus on solving <strong>one core problem<\/strong> of the user. And to do so, you may need more than one feature in your MVP.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> To put it simply \u2014 keep &#8216;must-have&#8217; and eliminate &#8216;nice to have&#8217; features. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">While planning the core features to build your product consider the following things:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Unique Selling Point that offers users value and differentiates you from your competitors.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span>Start with one USP.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span>Focus on serving a specific audience segment.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Queue the other features for later development.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">There are numerous examples of Single Featured MVP \u2014 Facebook, Dropbox, Google Four Square and many more.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Back in 2004 Facebook was launched as \u201cthefacebook.com\u201d with features that allowed students from Harvard to send messages and post updates. It didn\u2019t have the timeline, news feeds or any integrated apps. Just the basic minimal features targeting one audience segment \u2014 students. It gradually gained popularity and added features based on the feedback received over time. And the rest is history.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-4879\" src=\"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Facebook-MVP-Minimum-Viable-Product-Example.jpg\" alt=\"Facebook MVP-Minimum Viable Product Example\" width=\"800\" height=\"527\" srcset=\"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Facebook-MVP-Minimum-Viable-Product-Example.jpg 800w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Facebook-MVP-Minimum-Viable-Product-Example-300x198.jpg 300w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Facebook-MVP-Minimum-Viable-Product-Example-768x506.jpg 768w, https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Facebook-MVP-Minimum-Viable-Product-Example-395x260.jpg 395w\" sizes=\"(max-width: 706px) 89vw, (max-width: 767px) 82vw, 740px\" \/><\/p>\n<p style=\"text-align: center;\"><span>(Facebook&#8217;s (then known as TheFaceBook) Single-Feature MVP)<\/span><\/p><br><\/br><h2>Wrapping Up \u2014 Choosing The Right Minimum Viable Product Example For Your Startup<\/h2>\n<p>Now you have an idea of the key MVP examples that you can use for your idea. If you are still unsure which MVP will work for you, understand what purpose you want to fulfil.<\/p>\n<p>As per the popular approach\u00a0 minimum viable product can serve two purposes:<\/p>\n<ol>\n<li><span>To generate new ideas<\/span><\/li>\n<li><span>To test the hypothesis<\/span><\/li>\n<\/ol>\n<p>Concierge MVP enables personal interaction with individual customers. This gives you a better scope to understand the needs and come up with better ways to serve them. This interaction with customers individually can help you to have a clear vision of your product or services.<\/p>\n<p>While if you already have a clear picture of your idea and want to test your hypothesis the remaining ones would fit your needs. Go for Landing Page MVP, Demo Video or Crowdfunding MVP to gauge the reaction of the market about your vision. And if you want to get people&#8217;s feedback about <strong>the working <\/strong>of\u00a0your product, Single Feature MVP, Piecemeal or Wizards of OZ MVP would work for you.<\/p>\n<p><span style=\"font-size: 1rem;\">No matter what MVP you choose the idea is to gather market feedback and utilize it to develop something that your users want \u2014 rather than just imposing your vision. Hope you have benefited reading it and in case you need any design and development assistance for your MVP, <a href=\"https:\/\/www.techuz.com\/contact-us\/\">feel free to drop us a line<\/a>.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Quick Summary: \u00a0MVP is a tool that validates your idea, minimizes the risks and above all gives you the right direction for product development. Several startups have successfully nailed down their idea and are grown into huge companies using MVP. In this article, we&#8217;ll discuss the popular minimum viable product examples that you can apply &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.techuz.com\/blog\/popular-minimum-viable-product-examples-how-to-apply-them-to-your-startup\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;What Are the Popular Minimum Viable Product Examples &#038; How to Apply Them to Your Startup?&#8221;<\/span><\/a><\/p>\n","protected":false},"author":8,"featured_media":4906,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[260,5],"tags":[],"better_featured_image":{"id":4906,"alt_text":"Minimum Viable Product Example-Banner Image","caption":"","description":"","media_type":"image","media_details":{"width":1480,"height":986,"file":"2020\/03\/Minimum-Viable-Product-Example-Banner-Image.jpg","sizes":{"thumbnail":{"file":"Minimum-Viable-Product-Example-Banner-Image-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","source_url":"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Minimum-Viable-Product-Example-Banner-Image-150x150.jpg"},"medium":{"file":"Minimum-Viable-Product-Example-Banner-Image-300x200.jpg","width":300,"height":200,"mime-type":"image\/jpeg","source_url":"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Minimum-Viable-Product-Example-Banner-Image-300x200.jpg"},"medium_large":{"file":"Minimum-Viable-Product-Example-Banner-Image-768x512.jpg","width":768,"height":512,"mime-type":"image\/jpeg","source_url":"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Minimum-Viable-Product-Example-Banner-Image-768x512.jpg"},"large":{"file":"Minimum-Viable-Product-Example-Banner-Image-1024x682.jpg","width":1024,"height":682,"mime-type":"image\/jpeg","source_url":"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Minimum-Viable-Product-Example-Banner-Image-1024x682.jpg"},"blog_list":{"file":"Minimum-Viable-Product-Example-Banner-Image-390x260.jpg","width":390,"height":260,"mime-type":"image\/jpeg","source_url":"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Minimum-Viable-Product-Example-Banner-Image-390x260.jpg"},"alm-thumbnail":{"file":"Minimum-Viable-Product-Example-Banner-Image-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","source_url":"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Minimum-Viable-Product-Example-Banner-Image-150x150.jpg"},"twentyseventeen-thumbnail-avatar":{"file":"Minimum-Viable-Product-Example-Banner-Image-100x100.jpg","width":100,"height":100,"mime-type":"image\/jpeg","source_url":"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Minimum-Viable-Product-Example-Banner-Image-100x100.jpg"}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]}},"post":4850,"source_url":"https:\/\/www.techuz.com\/blog\/wp-content\/uploads\/2020\/03\/Minimum-Viable-Product-Example-Banner-Image.jpg"},"_links":{"self":[{"href":"https:\/\/www.techuz.com\/blog\/wp-json\/wp\/v2\/posts\/4850"}],"collection":[{"href":"https:\/\/www.techuz.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.techuz.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.techuz.com\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.techuz.com\/blog\/wp-json\/wp\/v2\/comments?post=4850"}],"version-history":[{"count":69,"href":"https:\/\/www.techuz.com\/blog\/wp-json\/wp\/v2\/posts\/4850\/revisions"}],"predecessor-version":[{"id":7432,"href":"https:\/\/www.techuz.com\/blog\/wp-json\/wp\/v2\/posts\/4850\/revisions\/7432"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.techuz.com\/blog\/wp-json\/wp\/v2\/media\/4906"}],"wp:attachment":[{"href":"https:\/\/www.techuz.com\/blog\/wp-json\/wp\/v2\/media?parent=4850"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.techuz.com\/blog\/wp-json\/wp\/v2\/categories?post=4850"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.techuz.com\/blog\/wp-json\/wp\/v2\/tags?post=4850"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}